Marketing Department
The Marketing Department is working to increase the brand visibility of Powens, to strengthen the positioning and value proposition, and to generate leads.
The Chief Marketing Officer develops the strategy and coordinates the different functions that compose the team.
Content Manager: is in charge of Powens' editorial line, the creation of content and its publication on our website, on social networks, during marketing campaigns or with the press.
Demand Generation: works in collaboration with Sales team to create lead generation campaigns in different countries.
Brand Designer: in charge of the graphic identity, he collaborates with the different teams in the production of different communication supports.
Gwendoline Savoy, Chief Marketing Officer
"Our role as a marketing team is to drive growth by building a strong brand equity, and engaging our customers and prospects through relevant and appealing content, and campaigns, while providing tangible and measurable results."
Find out more about her background and challenges in this interview.